Profile Interactions is the total number of actions shoppers take after finding your profile during the selected period.
An interaction is any meaningful step beyond simply seeing your listing:
- Website clicks — visiting your website
- Directions clicks — requesting directions to your store
- Phone clicks — calling your business
Why it matters
Views tell you how many people saw you; interactions tell you how many took action. It's one of the clearest signs that your profile is turning visibility into real customer interest.
Tip
If you're getting plenty of views but fewer interactions, richer product information, photos, and up-to-date reviews can give shoppers more reasons to take the next step.