For today’s retailers, operating an omnichannel approach to attract customers is critical. A recent study by Forrester found that 50% of all shoppers expect to be able to either buy or reserve a product online to then collect in-store.
NearSt's Product Reservations feature allows customers to reserve products online and then pay and collect in-store.
How it works
When this feature is activated, shoppers can go to a Unify product page when browsing across channels.
On this product page, the shopper can complete a short reservation form and immediately receive a confirmation email. You will receive the reservation request by email and then all that you need to do is to confirm it in the dashboard and prepare the product for collection!
Order management
You will receive an email notification when a local shopper completes the reservation form and orders will be displayed in the dashboard, grouped by date and status. You can easily accept or cancel pending reservations and mark orders as “collected”.
Both the customer and your team will have each other's contact information so you can contact each other directly if needed.
Requirements & availability
The key eligibility requirement is the ability to manage the end-to-end client experience in-store:
- You and your team are responsible for checking the contact email to see pending reservations
- The responsibility for confirming reservation requests would sit with you and your team
- Finally, you and your team would be responsible for any direct communication with the client - if needed (e.g. item not found, item out of stock)
FAQs
Are there any transaction fees?
Nope, none! You won’t incur any additional costs.
What happens if I don't confirm the reservation? Is it automatically cancelled?
No - you are responsible for communicating directly with the customer if they can’t fulfil the order.
Are analytics available for this?
Yes! You will be able to see insights for your Unify product pages on the dashboard. These include product page views, clicks and conversions.
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